Browsing:Marketing
46% Will Buy Beauty Products Endorsed by Celebrities or Influencers
Digital marketing, or social media marketing, has changed significantly since the advent of social media. Earlier, celebrity endorsements were a …
Survey: Public Preference Over Celebrities vs Influencers
Modern widespread use of various social media platforms brought on subsequent trends in social media marketing. The past decade saw …
Survey: Public Opinion on Virtual Influencers
Society has always been obsessed with fictional characters. Today, this obsession has reached an unprecedented scale. To highlight, influencers all …
45.23% Think That TikTok’s Ban Has an Effect on the Adoption of Crypto
TikTok is an app for making and sharing videos and is owned by Chinese company ByteDance. From Baby Boomers to …
Survey: TikTok Banning Crypto-based Content on its Platform
Now and again, a new app redefines the way we use social media. This year, TikTok is generally taking over …
Survey: Influencer Marketing Effectiveness
In today’s world, people are highly bombarded by digital content. An average person living in a modern society would encounter …
eMarketer Insights: The Shift From Traditional to Digital Advertising
Advertising has long been dependent on available media to get the message across. As the industry adapts to technology innovations, …
Nielsen Study: 6 Automobile Multicultural Consumer Insights Amid the Pandemic
The US multicultural population comprises 40% and has seen an increase over the years. Pandemic Paradox: Consumers in lockdown spend …