Survey: Public Perception on the World’s Largest Cosmetics Company L’Oréal

L’Oréal — a French personal care company, has certainly made its name over the years. Since its inception in 1909, the brand has conquered much in the personal care industry. In fact, it is the world’s largest cosmetics company as of now. More so, it has developed many activities in the field of hair color, skincare, suncare, perfumes, haircare, and make-up.

So far, the company also owns many brands as subsidiaries. In particular, these include Maybelline, Kiehl’s, Biotherm, YSL, and The Body Shop. Specifically, the brand has been very business savvy with its branding. All these subsidiaries are intentionally placed in order to serve a niche target market.

In detail, each of these brands, from their products, ingredients, price, and marketing plan, are tailored to meet certain expectations within the market. Most, believe it is this ingenious strategy that has set the brand apart from its competitors. Thus, Real Research has deployed a L’Oréal survey to find out for certain.

So, hurry and share your opinion via a L’Oréal survey on the Real Research App from December 13, 2021. After that, you will receive 15 PLF as a reward.