Politics relies heavily on social media these days. It became an essential instrument for politicians to reach out to their constituents and connect with voters. Social media influence on political views is not always ideal, yet it is crucial in raising awareness about global issues.
Social media and politics are transforming how we interact with each other, and we can expect more candidates in the future to incorporate social media into their campaigns. Hence, Real Research, an online survey app, launched a survey to gather public perception of politicians using social media. Here are the results.
Highlights:
- 54.34% actively follow politicians on their social media
- 77.25% approve of politicians’ use of social media
- 59.26% believe social media plays a significant role in providing updates on global issues
Social Media and Politics
According to a survey on public perceptions of politicians using social media, 54.34% of respondents actively follow politicians on social media. While some (14.96%) still follow but rarely pay attention to their postings, others (20.62%) completely ignore politicians using social media.
Social media is one of the trending tools in politics. The survey findings suggest that 77.25% approve of politicians using social media.
On the other hand, 22.75% do not. More specifically, 43.7% of respondents strongly support the statement “Social media as a tool for political communication.” The others are less enthusiastic, with 22.11% agreeing, 19.68% undecided, and 7.28% disapproving.
Also Read: Pew Research: How Twitter Has Shaped Global Politics’ Communications
Role of Social Media in World Crises
According to reports, Facebook and other social media platforms helped fuel the crowd that rushed the Capitol building. As a result, the survey seeks feedback on what caused the Capitol Attack on January 6, 2021. Here, 46.78% believe Trump’s speech influenced voters, while 24.38% blame Trump’s social media influence, namely his tweets.
Meanwhile, internet platforms are proven to be more beneficial than destructive to Ukrainians during these difficult times. According to the findings, 59.26% believe social media plays a significant role in updating the world about such crises. However, 10.63% believe Ukraine, like other war-torn nations, will eventually cease to exist, with or without the help of social media.
Aside from that, customers are struggling with record-high gas prices. Similarly, the study results suggest that the majority (58.91%) believe social media may help solve the problem by raising awareness among its users. Whereas 14.95% state it has little role in resolving economic issues.
Use of Social Media as a Tool for Political Communication
Social media has evolved into an effective way for political involvement and participation. 40.5% observe politicians using social media at its most capacity, with only 7.87% saying otherwise.
With the rise of social media, it is now possible for politicians using social media to campaign and reach massive audiences and get their messages out to a wide range of people. In particular, 43.01% strongly agree when the survey asks, “Does a politician’s social media presence impact their campaign?” In addition, 21.06% also agree, while 22.24% remain neutral. Still, there is 7.03% that highly disagree.
There are many ways in which social media is shaping politics today. Furthermore, 46.03% of respondents expect social media influence to control politics in the future. Another 11.18% believe social media will significantly affect politics. Others (15.33%) think it will spread politics and the global economy.
Methodology | |
Survey Title | Public Perception of Politicians Using Social Media |
Duration | July 15 – July 22, 2022 |
Number of Participants | 50,000 |
Demographics | Males and females, aged 21 to 99 |
Participating Countries | Afghanistan, Algeria, Angola, Argentina, Armenia, Australia, Azerbaijan, Bahrain, Bangladesh, Belarus, Benin, Bolivia,… Brazil, Brunei, Bulgaria, Burkina Faso, Cambodia, Cameroon, Canada, Chile, China, China (Hong Kong) China (Macao), China (Taiwan), Colombia, Costa Rica, Croatia, Czech Republic, Ecuador, Egypt, El Salvador, Ethiopia, Finland, France, Gambia, Georgia, Germany, Ghana, Greece, Greanada, Guatemala, Honduras, Hungary, India, Indonesia, Iraq, Ireland, Israel, Italy, Ivory Coast, Japan, Jordan, Kenya, Kuwait, Kyrgyzstan, Latvia, Lebanon, Libya, Lithuania, Malaysia, Maldives, Maluritania, Mexico, Moldova, Mongolia, Morocco, Mozambique, Myanmar [Burma], Namibia, Nepal, Nicaragua, Nigeria, Oman, Pakistan, Palestine, Panama, Peru, Philippines, Poland, Portugal, Qatar, Romania, Russia, Saudi Arabia, Serbia, Sierra Leone, Singapore, Slovakia, South Africa, South Korea, Spain, Sri Lanka, Tanzania, Thailand, Togo, Tunisia, Turkey, Turkmenistan, Uganda, Ukraine, United Arab Emirates, United Kingdom, United States, Uruguay, Uzbekistan, Venezuela, Vietnam, Yemen, Zimbabwe. |
RR Author
Real Research News is the media platform that presents insights and studies of wide-range of topics. It focuses on insights gathered from its survey app.