Google faced a major lawsuit due to a breach of privacy in 2021. This is daunting, especially considering that Google Chrome is the fastest most used web browser. Similarly, Facebook has lost the trust of consumers as well. Presently, Facebook is considering pulling out its services from Europe, as they are not compatible with its new data laws.

Accordingly, Real Research launched a survey on Personal Data Protection. It asked its respondents ‘Do you think your personal data is safe?’ Also, it asks about their personal data leakage. Moreover, what should be the data privacy regulations? Lastly, what data protection laws should be further strengthened? Here are the results.

Highlights

  • 20.80% feel ‘definitely’ anxious about data leakage.
  • 21.92% do not want Facebook to use their data for targeted advertising.
  • Data privacy regulations should be relaxed to develop the data industry.

42.99% Feel ‘Most Definitely’ Anxious Due To Personal Data Leakage

To start the survey on personal data protection, respondents reveal if they think their personal data is safe. On this, 29.32% said yes it is, while 10.95% said they are unsure, and 9.74% said no as they think their personal data has already been leaked.

Similarly, the survey asks respondents if their personal data ever got leaked.  Here, 66.83% said ‘yes’ and 33.17% said ‘no’.

The next question asks respondents if they are anxious about their personal data being leaked. A majority of 42.99% said ‘most definitely’, 20.80% said ‘definitely’, and 14.37% said ‘neutral’. In contrast, 3.93% said ‘rarely’ while 3.35% said ‘not at all’.

personal data breach
Figure 1: 3.35% are not anxious about their personal data breach

Furthermore, the survey asked how important it is for respondents to protect personal data. In reply, 55.45% said it is extremely important, 16.13% said it is important, 11.47% said they are neutral about it, and 2.34% said it is not that important.

Around 58% Are Comfortable With Sharing Data for Targeted Advertising

Personal data protection is a sensitive topic. Thus, the survey asked if respondents are comfortable in sharing their data for targeted advertising. A majority of respondents said ‘yes’ (57.79%). On the other hand, some said ‘no’ (21.92%), and 20.29% are ‘unsure’.

Facebook for targeted advertisement
Figure 2: 57.79% said they consent to provide data to Facebook for targeted advertisement

Another interesting question in the survey asked about the public sentiment on Facebook tracking data without consent. Answers are as follows: positive (68.72%), unsure (22.67%), negative (8.60%).

After the development of Europe’s personal data protection laws, Facebook announced they might shut down Instagram and Facebook. Hence, the survey asks if respondents still want to protect their personal data if Facebook or Instagram are shut down.

In reply, 70.74% say ‘yes, personal data protection is more important’, 22.63% are unsure, and 6.64% say ‘no, they are willing to provide their personal data’.

85.53% Say Personal Data Protection Needs To Be Better

Moving ahead, the survey asked voters another question related to personal data protection. The question asked if personal data protection needs to be stronger. A whopping 85.53% said ‘yes’ while 14.47% said ‘no’.

strengthen-personal-data-protection
Figure 3: Almost 15% said there is no need to strengthen personal data protection

Likewise, another question asked why do personal data need protection. Answers are as follows: to strengthen the right to self-determination of personal date (49.12%), to protect my life (19.25%), to protect privacy (16.34%), to protect my property (5.34%), and for the security of the nation (1.84%).

Lastly, the survey asks why do respondents think data privacy regulations should be relaxed? On this, 41.56% say providing personal data is the cost of app service. Moreover, 19.20% say to develop the data industry and 6.11% say to ensure corporate autonomy. In addition, 5.63% say for the national economy and 1.61% say for academic research using personal data.

Methodology

 
Survey TitlePublic Opinion on Personal Data Protection
DurationFebruary 1 – February 20, 2022
Number of Participants30,000
DemographicsMales and females, aged 21 to 99
Participating Countries Afghanistan, Algeria, Angola, Argentina, Armenia, Australia, Azerbaijan, Bahrain, Bangladesh, Belarus, Benin, Bolivia, Brazil, Brunei, Bulgaria, Burkina Faso, Cambodia, Cameroon, Canada, Chile, China, China (Hong Kong) China (Macao), China (Taiwan), Colombia, Costa Rica, Croatia, Czech Republic, Ecuador, Egypt, El Salvador, Ethiopia, Finland, France, Gambia, Georgia, Germany, Ghana, Greece, Greanada, Guatemala, Honduras, Hungary, India, Indonesia, Iraq, Ireland, Israel, Italy, Ivory Coast, Japan, Jordan, Kenya, Kuwait, Kyrgyzstan, Latvia, Lebanon, Libya, Lithuania, Malaysia, Maldives, Maluritania, Mexico, Moldova, Mongolia, Morocco, Mozambique, Myanmar [Burma], Namibia, Nepal, Nicaragua, Nigeria, Oman, Pakistan, Palestine, Panama, Peru, Philippines, Poland, Portugal, Qatar, Romania, Russia, Saudi Arabia, Serbia, Sierra Leone, Singapore, Slovakia, South Africa, South Korea, Spain, Sri Lanka, Tanzania, Thailand, Togo, Tunisia, Turkey, Turkmenistan, Uganda, Ukraine, United Arab Emirates, United Kingdom, United States, Uruguay, Uzbekistan, Venezuela, Vietnam, Yemen, Zimbabwe.