Chelsea Football Club has officially found new owners. The competition to buy the club won a consortium led by US billionaire Todd Boehly. To specify, the deal is due to close on May 31st. Nevertheless, the new Chelsea FC owner has already been to the Stamford Bridge stadium, where he attended Chelsea’s match against Wolverhampton. Interestingly, in the broadcast, he received almost the same amount of attention as the players. The camera snatched his every action.

Furthermore, according to the agreement, the new owners were given several important conditions. Firstly, dividends and club management fees cannot be paid until 2032. Secondly, shares cannot be sold until 2032. Lastly, the new owners can not go beyond the established debt. The English media call these conditions the anti-Glazer. These conditions are included in the deal’s terms to avoid the disagreements that existed between the Glazers after the Manchester United purchase.

Accordingly, Real Research launched a survey on the new Chelsea FC owner to find out the public’s thoughts about him. How reasonable is the amount Todd Boehly will have to pay for the club? What should the new owner do to gain the trust of the club and fans? Finally, what future is waiting for Chelsea FC?, etc Here are the results.


  • 68.32% believe Chelsea FC will be on the rise under Todd Boehly.
  • 52.29% think that British businessman, Nick Candy, deserves to buy the club more.
  • The new owner should keep the club’s old stuff to gain the trust of fans and the club, say 59.04%.

Chelsea Football Club Will Be On the Rise With the New Owner

To start off, the Real Research online survey app asks if respondents are football fans. In response, 73.80% say ‘yes, I’m a fan,’ 14.47% say ‘I’m not a fan, but I watch big tournaments’. On the contrary, 11.73% say ‘No, I’m not a fan.’

Due to the sanctions imposed by the British government on Roman Abramovich, the Russian billionaire had to put Chelsea FC up for sale. Accordingly, the survey asks next if the public is aware of this. On this, more than three-quarters of the respondents (82.08%) say ‘yes’ and 17.92% say ‘no.’

Figure 1 Thoughts on Chelsea FC’s new owner
Figure 1: Thoughts on Chelsea FC’s new owner

Next, the survey inquires opinions about the new owner of Chelsea FC. Here, 68.34% believe that the club will be on the rise, while 11.78% think that Chelsea will be able to focus on the club’s development and transfers. Following that, 10.12% believe it will be hard for the club since it will be owned by a consortium instead of an individual. Lastly, 7.74% think there will be a lack of transfers or attention to the football club with the new owner.

British Businessman, Nick Candy, Deserves to Buy Chelsea FC More

According to the agreement, the new owner will pay $5.24 billion, where $3.08 billion will be applied to purchase the shares in the Club and $2.16 billion for the benefit of the Club. In this regard, the survey then asks whether the public feels this amount is reasonable. Here, 67.98% feel it’s very reasonable as Chelsea is a top club that has won all the major titles.

Furthermore, 12.90% consider the amount reasonable as English Premier League attracts people all over the world and the price will pay off in no time. Meanwhile, 13.50% are unsure as they think it’s hard to predict anything in the sports industry. On the other hand, 5.55% think it’s unreasonable as Chelsea still has a debt to the former owner, which means it does not bring much income.

Figure 2 Other candidates that wanted to buy Chelsea FC
Figure 2: Other candidates that wanted to buy Chelsea FC

It is worth noting, that apart from the consortium led by Todd Boehly, there were other candidates for purchase. Accordingly, the survey asks respondents which of them they think deserves the right to buy the club more. In response, an overwhelming 52.29% reveal British businessman, Nick candy. Furthermore, 13.53%, 11.29%, 4.42, and 3.84% feel that Josh Harris and Martin Broughton, Kenneth C. Griffin, Oaktree Capital, and Woody Johnson deserve to buy the club more. Still, 12.66% are happy with the decision to sell Chelsea to Todd Boehly.

Todd Boehly Should Keep Chelsea’s Old Stuff To Gain the Trust of Fans And the Club

To the question of what the public thinks Todd should do to gain the trust of the club and the fans, 59.04% say he should keep the old staff. This includes Marina Granovskaya, Petr Chech, and coaches, in the club’s structure. Meanwhile, 13.16% and 11.89% believe he should reinforce first-team positions with high-profile transfers and build a new stadium.

Figure 3 Suggestions for the new owner to gain the club’s and fans’ trust
Figure 3: Suggestions for the new owner to gain the club’s and fans’ trust

In addition, 7.55% suggest Todd Boehly give the choice of freedom of transfers to the head coach. Lastly, 6.88% think he should pay attention to the development of the academy.

To conclude, the survey asks what future overall is waiting for Chelsea FC. In response, 67.10% say it will be a success and 18.11% say ‘the club will be at the same level as it is now.’ Lastly, 14.78% say ‘it will be a failure, as no one will love and care about the club as Abramovich did.’


Survey TitleSurvey on the New Chelsea FC Owner
DurationMarch 16 – March 23, 2022
Number of Participants50,000
DemographicsMales and females, aged 21 to 99
Participating Countries Afghanistan, Algeria, Angola, Argentina, Armenia, Australia, Azerbaijan, Bahrain, Bangladesh, Belarus, Benin, Bolivia, Brazil, Brunei, Bulgaria, Burkina Faso, Cambodia, Cameroon, Canada, Chile, China, China (Hong Kong) China (Macao), China (Taiwan), Colombia, Costa Rica, Croatia, Czech Republic, Ecuador, Egypt, El Salvador, Ethiopia, Finland, France, Gambia, Georgia, Germany, Ghana, Greece, Greanada, Guatemala, Honduras, Hungary, India, Indonesia, Iraq, Ireland, Israel, Italy, Ivory Coast, Japan, Jordan, Kenya, Kuwait, Kyrgyzstan, Latvia, Lebanon, Libya, Lithuania, Malaysia, Maldives, Maluritania, Mexico, Moldova, Mongolia, Morocco, Mozambique, Myanmar [Burma], Namibia, Nepal, Nicaragua, Nigeria, Oman, Pakistan, Palestine, Panama, Peru, Philippines, Poland, Portugal, Qatar, Romania, Russia, Saudi Arabia, Serbia, Sierra Leone, Singapore, Slovakia, South Africa, South Korea, Spain, Sri Lanka, Tanzania, Thailand, Togo, Tunisia, Turkey, Turkmenistan, Uganda, Ukraine, United Arab Emirates, United Kingdom, United States, Uruguay, Uzbekistan, Venezuela, Vietnam, Yemen, Zimbabwe.