Nintendo is one of the most popular gaming companies in the world. It is located in Kyoto, Japan, and is a major competitor to Sony’s Play Station and Microsoft’s Xbox. No doubt, many gamers all over the world make dedicated time to play games as a routine throughout their day or week.

Real Research launched a survey on Nintendo to see just how popular the brand and its games are in the eyes of the public. For instance, the survey aims to find out which Nintendo game is the most popular. Also, are Nintendo fans most likely to play Nintendo Switch games or do they prefer the games on the older Nintendo consoles? Here are the results.


  • Only 17.30% are not aware of the brand Nintendo.
  • 50.05% have never played Nintendo games before due to the console being expensive.
  • 53.94% are expecting a bright future for Nintendo.

82.70% Are Aware of the Brand Nintendo 

Nintendo is the third-largest gaming company in the world. With over 80% being aware of the brand, the survey asks if respondents have even played any Nintendo game before. In response, 64.34% say ‘yes, I still play’. Meanwhile, 17.42% say ‘yes, but I don’t play anymore’ and 18.23% say ‘no, I have never played Nintendo games before’.

Figure 1 Respondents reveal the greatest advantage of using Nintendo 
Figure 1 Respondents reveal the greatest advantage of using Nintendo 

Accordingly, the survey asks respondents what they think is the greatest advantage of using Nintendo. In reply, 58.15% say Nintendo games are interactive while 17.56% say there are huge titles exclusive to Nintendo. Adding on, 10.15% say it is comfortable to use, 8.29% say it is possible to play classic games for free, and 5.43% say it is portable and can be enjoyed anywhere. 

60.31% Have Played the Nintendo Game Super Mario the Most  

To go into detail, the survey asks what Nintendo games respondents played most on Nintendo. In answer, 60.31% say Super Mario-related games while 12.05% say the Sonic series. Meanwhile, a dedicated 10.36% say The Legend of Zelda series, and 5.88% say the Pokemon series. Lastly, 1.93% and 1.77% say Gundam series and Final Fantasy series, respectively.

As for the biggest drawback of Nintendo, 63.69% say it is the high prices. Meanwhile, 14.49% say long-lasting series make Nintendo games boring and 8.72% say it is the brand’s poor performance in comparison to its competitors. Adding on, 5.51% say ‘brand image’, 4.21% say ‘inadequate network service’, and 2.91% say ‘discrimination against Asian markets excluding Japan’. 

Figure 2 Reasons behind respondents having never played Nintendo games so far 
Figure 2: Reasons behind respondents having never played Nintendo games so far 

In particular, the survey also asks for the reason behind respondents never having played Nintendo games or purchased Nintendo consoles before. Here, 50.05% say it is because Nintendo is expensive.

Likewise, 18.77% say Nintendo games are hard to play while 12.41% say they are not interested in playing games in general. Also, 10.03% say they needed to spend money on daily necessities over Nintendo games. Lastly, 6.28% say Nintendo is one of the competitors of their favorite gaming company.   

20.22% Have Only Played Video Games on Nintendo  

To get a better picture of Nintendo’s competition, the survey asks what other game console respondents have used before. On this, 60.99% say Sony’s Play Station, 17.83% say Microsoft’s Xbox, and 0.95% say ‘other’. To highlight, 20.22% say they have only ever used Nintendo consoles before.

Figure 3 Respondents’ expectations for Nintendo’s future
Figure 3: Respondents’ expectations for Nintendo’s future

To conclude, the survey asks respondents their thoughts on Nintendo’s future. The majority (53.94%) say it looks to be in good shape and expect the brand to keep moving forward. In contrast, 8.81% say the brand will eventually fall behind its competitors. Lastly, 16.72% say Nintendo’s future is not bad, it’ll probably stand about the same as it is now.


Survey TitleSurvey on Nintendo
DurationMay 03 – May 10, 2022
Number of Participants50,000
DemographicsMales and females, aged 21 to 99
Participating Countries Afghanistan, Algeria, Angola, Argentina, Armenia, Australia, Azerbaijan, Bahrain, Bangladesh, Belarus, Benin, Bolivia, Brazil, Brunei, Bulgaria, Burkina Faso, Cambodia, Cameroon, Canada, Chile, China, China (Hong Kong) China (Macao), China (Taiwan), Colombia, Costa Rica, Croatia, Czech Republic, Ecuador, Egypt, El Salvador, Ethiopia, Finland, France, Gambia, Georgia, Germany, Ghana, Greece, Greanada, Guatemala, Honduras, Hungary, India, Indonesia, Iraq, Ireland, Israel, Italy, Ivory Coast, Japan, Jordan, Kenya, Kuwait, Kyrgyzstan, Latvia, Lebanon, Libya, Lithuania, Malaysia, Maldives, Maluritania, Mexico, Moldova, Mongolia, Morocco, Mozambique, Myanmar [Burma], Namibia, Nepal, Nicaragua, Nigeria, Oman, Pakistan, Palestine, Panama, Peru, Philippines, Poland, Portugal, Qatar, Romania, Russia, Saudi Arabia, Serbia, Sierra Leone, Singapore, Slovakia, South Africa, South Korea, Spain, Sri Lanka, Tanzania, Thailand, Togo, Tunisia, Turkey, Turkmenistan, Uganda, Ukraine, United Arab Emirates, United Kingdom, United States, Uruguay, Uzbekistan, Venezuela, Vietnam, Yemen, Zimbabwe.